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About Us

NeoVision Optical is a full service eye care center serving Greater Lafayette, Indiana. We are pleased to provide exceptional personal eye care and designer eyewear. We take pride in our personal relationships with our patients, and our attention to detail in your vision needs is clear throughout your experience. NeoVision Optical has been serving our community for over a dozen years. Founded by Chuck Penix, we began operating in our Market Square location with just two employees and one doctor. Today, we’ve grown to 17 employees and four doctors to serve your vision needs. You will find over 2,000 eyeglass frames and over 2,500 contact lenses at NeoVision Optical – that’s the largest frame selection in the state of Indiana. We offer a 100% satisfaction guarantee on all the work we do, and our commitment to patient service is unmatched. It’s our privilege to be the official eyecare provider for Purdue Athletics. NeoVision is proud to be a partner in your community. We are honored to support Relay for Life, the Senior Games, the SIA Fun Run, West Lafayette Little League teams, the Central Catholic High School Blue Knight Auction, many high school fundraisers and more. We’re humbled to have been named the Journal & Courier Reader’s Choice for Best Optical Store for 2009, 2010 and 2011, plus the Best Optometrist in 2011. We are conveniently located in the alley of the Market Square Shopping Center, on Elmwood Avenue. we hope our flexible hours fit your schedule, and same-day service on both contacts and glasses is available. Contact us today at (765) 446-2814.


NeoVision Optical serving the Greater Lafayette community for over 20 years.